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Winter Session COM Course Serves Up Hearty Soup and Good Will



GOOD SOUP, GOOD DEED - Local restaurants and organizations serve up hearty and tasty soups at the "Clash of the Souper-Heroes" fundraising event in the Baldwin Gym at SUNY Broome on Wednesday January 21, 2015. The effort raised $1,200 for Mom's House, the Johnson City based group which provides child care support and life skills training for single parents who are striving to complete their college education. The event was created, organized and promoted by the students and faculty in the Winter Session COM 285-01 Public Relations Practicum course. (COM Dept. Photo - Ed Evans)


Local restaurants and organizations are serving up a competitive variety of soups in the Baldwin Gym on Wednesday January 21st in a fundraising benefit for Mom's House.
The event called "CLASH OF THE SOUPER-HEROES" has been created and promoted by the Winter Session Public Relations Practicum class, run by SUNY Broome's Department of Communications and Media Arts.
The all-you-can-eat soup event is open from 5 - 8 p.m. Wednesday in the Baldwin Gym, adjacent to the Ice Center on the SUNY Broome Campus.
Among the restaurants and organizations serving up the soups are Lampy's Restaurant, Mario's Pizza, Taste of Europe, American Food and Vending and Party City.
This Winter Session PR Practicum (COM 285-01) has literally been a 'soup to nuts' course in the creation and promotion of a fundraising event.
"We've done everything," said Brooke Gillenwalters, a student in the course. "We are actually executing in practice what we have learned in theory during our regular course work about Public Relations.
The tasks involved in creating "CLASH OF THE SOUPER-HEROES" included recruiting restaurants and organizations who would partner and provide soups for the event, creating a web site and content for social media and working with Equinox Broadcasting to write and produce a traditional radio public service announcement which has been running since mid-January to promote the event.
"These students have had the real world experience of working under a tight  deadline. In this case they have had just two and a half weeks to put this all together," said Tim Skinner, the course instructor.
Collaborating with the other students to create and promote a real event has been both unique and rewarding for Devin Greco, a Criminal Justice student at SUNY Broome.
"We actually are seeing the results of our efforts. It has really been a hands on experience," said Greco.
Mom's House, the organization which will benefit from the fundraiser, is a not-for-profit organization which provides child care and other support for single parents who are trying to achieve their college degrees.